Internet/Web
Five tips to ensure your startup’s success

Five tips to ensure your startup’s success

It has become fashionable to be an entrepreneur. Anybody who can do a bit of coding or can come up with an idea (needn’t be original) fancies himself as an entrepreneur. I advice a lot of entrepreneurs and I can assure you that three out of four aren’t going anywhere. They are just good people...

Answer to the question “What Internet product should I build?”

Some of the entrepreneurs I meet sometimes doubt their product idea and wonder if it is good enough to bet their lives on. Many a times motivated guys (and gals) who want to be entrepreneurs have also asked me “what should I really build?” My answer has always been, “Try to replicate real life situations.”...
NEVER try to build the perfect Product

NEVER try to build the perfect Product

While doing my BA Economics, I was exposed to a concept called ‘Law of Diminishing Marginal Utility’ also known as ‘Law of Diminishing Returns’, proposed by Economist Alfred Marshall. Here is the law, not in as many words: During the course of consumption/use, as more and more units of a commodity are consumed/used, the utility...
Storytelling Divide - soon only story tellers will succeed

Storytelling Divide – soon only story tellers will succeed

Not long ago, I had extrapolated ‘Digital Divide’ and said that it has been followed by ‘Search Divide’. If you haven’t read the opinion piece, here is the link on the Theory of Search Divide. Just a quick brief on my Theory of Search Divide before we proceed: Considering everybody has equal opportunity and access...
How to create a viral campaign or video?

How to create a viral campaign or video?

There are plenty of thoughts on how to create a viral video or a campaign- it has to be controversial, funny, unique, spectacular, emotional – the adjectives are endless. Besides that, what? What are the other elements that go into deciding an unprecedented viral? There lots of other items that need to be just the...
Linkedin will shut out all old-world job sites

Linkedin will shut out all old-world job sites

Today, if I were asked to become the CEO of any jobs site, I would refuse the offer. It is a bad time to be one. Those that are already on the job, will be looking for a way out – the old-world job site business, the business of resume arbitrage is all but over....
Cloud Storage – the possible winners & losers

Cloud Storage – the possible winners & losers

In the last ten days, Amazon has launched Amazon Glacier, an extension to its Cloud offering which offers 1 gigabyte of data storage for a month for as less as one rupee. And Microsoft has launched its SkyDrive for Android, a mobile platform it is competing against everywhere. Why all the action in and around...

Comment on Google Search, plus your world

I have tried Google's second attempt at Social Search and I ended up saying..."Gosh Google...this isn't my World that you are showing me. You can definitely do better!"